World famous breakfast cereal Weetabix have just launched a new fun and exciting campaign in the Cypriot market! “Weetabuddies” are the fun, tasty and nutritious characters made by using a Weetabix as the base for a face, and fruit, nuts, yogurt and anything else you desire as the toppings to make your Weetabuddy’s facial characteristics!
Through this campaign, Weetabix wants to get kids excited about breakfast in the morning and also looks to address the issue that on average, children aged 4-10 years are currently not eating enough fruits or fiber and one in six children skip breakfast. By encouraging families to get creative in the kitchen by making their own Weetabuddies, Weetabix hopes that kids will be reminded that a bowl of Weetabix is a lot of fun, while mum and dad can be reassured that they are still getting a delicious and nutritious breakfast.
Weetabix doesn’t look like your average breakfast cereal. That’s because its unique shape is the perfect portion packed with 100% wholesome wholegrain goodness making it a great breakfast choice as part of a healthy diet and lifestyle. The wholegrain wheat in Weetabix provides plenty of carbohydrates – great for energy and for the brain with added vitamin b1 for a healthy heart, folic acid and iron. It’s also high in fiber and low in sugar, salt and fat. Combining it with fruit and nuts makes it one of the best breakfast options out there.
Enter the Weetabix Cyprus Facebook page to find out more and to win wonderful prizes!
Which Weetabuddy will you create?